This book presents a number of experimental projects in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information—a position more necessary than ever, now that design operates so prominently in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence. Unlike the classic form of visual communication, the dialogic approach is a connective model of visual rhetoric with a polemic nature and polyphonic visual form—a storytelling structure that seeks to reveal the opposing elements of the message and opts for active interpretation by the spectator.
FORMAT: Pbk, 6.75 x 9.5 in. / 230 pgs / illustrated throughout. LIST PRICE: U.S. $29.95 LIST PRICE: CANADA $35 ISBN: 9789064505225 PUBLISHER: nai010 publishers AVAILABLE: 4/30/2013 DISTRIBUTION: D.A.P. RETAILER DISC: FLAT40 PUBLISHING STATUS: Out of print AVAILABILITY: Not available TERRITORY: NA LA ME
Published by nai010 publishers. Text by Jan van Toorn.
This book presents a number of experimental projects in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information—a position more necessary than ever, now that design operates so prominently in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence. Unlike the classic form of visual communication, the dialogic approach is a connective model of visual rhetoric with a polemic nature and polyphonic visual form—a storytelling structure that seeks to reveal the opposing elements of the message and opts for active interpretation by the spectator.