| | BOOK FORMAT Boxed, 5 x 6.5 in. / 24 color notecards and envelopes. PUBLISHING STATUS Pub Date 11/19/2024 Active DISTRIBUTION D.A.P. Exclusive Catalog: FALL 2024 p. 90 PRODUCT DETAILS ISBN 9798989142378 SDNR50 List Price: $25.00 CAD $35.00 GBP £20.00 AVAILABILITY In stock | TERRITORY WORLD | | THE FALL 2024 ARTBOOK | D.A.P. CATALOG | Preview our FALL 2024 catalog, featuring more than 500 new books on art, photography, design, architecture, film, music and visual culture.
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|   |   | Season's Greetings: Charming Holiday Cards from Paul Rand
A collection of whimsical holiday cards featuring hand-drawn Santas from the design titan behind the logos for IBM and UPSAmerican graphic designer Paul Rand (1914–96)—a titan of midcentury design—is best known for the logos he created for companies such as IBM, UPS, ABC and many more. In addition to his commercial work, he was a dedicated letter writer. This set reproduces a selection of 24 holiday cards by Paul Rand held by the Letterform Archive collection. Some were made for friends and family, while others were hand-painted as commissions. Taken together, they represent an exciting and unseen facet of Rand’s oeuvre. Now available as a boxed set, you can send these carefully reproduced versions of Rand’s darling notecards to your own loved ones this holiday season.
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| | FROM THE ARTBOOK BLOG CORY REYNOLDS | DATE 12/24/2024Painted Santas as bowling pins. A collaged Santa whose beard turns into a megaphone for Christmas carolers. A little boy holding balloons spelling “JOY.” A lovely red cabin with smoke rising out of its chimney. A Santa whose midsection is shown behind an X-ray machine, cute red heart and all. These are some of the 24 cards in this cute boxed set from Letterform Archive Books. Some painted, some collaged, some printed with die-cuts and folds, these cards were originally made by hand and sent to friends by one Paul Rand, known in graphic design circles as the wizard behind such iconic logos as IBM, UPS and ABC, to name just a few. continue to blog | |
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FORMAT: Boxed, 5 x 6.5 in. / 24 color notecards and envelopes. LIST PRICE: U.S. $25.00 LIST PRICE: CANADA $35 GBP £20.00 ISBN: 9798989142378 PUBLISHER: Letterform Archive Books AVAILABLE: 11/19/2024 DISTRIBUTION: D.A.P. RETAILER DISC: SDNR50 PUBLISHING STATUS: Active AVAILABILITY: In stock TERRITORY: WORLD | D.A.P. CATALOG: FALL 2024 Page 90 | PRESS INQUIRIES
Tel: (212) 627-1999 ext 217 Fax: (212) 627-9484 Email Press Inquiries: publicity@dapinc.com | TRADE RESALE ORDERS
D.A.P. | DISTRIBUTED ART PUBLISHERS Tel: (212) 627-1999 Fax: (212) 627-9484 Customer Service: (800) 338-2665 Email Trade Sales: orders@dapinc.com |
| Season's Greetings: Charming Holiday Cards from Paul Rand Published by Letterform Archive Books. A collection of whimsical holiday cards featuring hand-drawn Santas from the design titan behind the logos for IBM and UPS American graphic designer Paul Rand (1914–96)—a titan of midcentury design—is best known for the logos he created for companies such as IBM, UPS, ABC and many more. In addition to his commercial work, he was a dedicated letter writer. This set reproduces a selection of 24 holiday cards by Paul Rand held by the Letterform Archive collection. Some were made for friends and family, while others were hand-painted as commissions. Taken together, they represent an exciting and unseen facet of Rand’s oeuvre. Now available as a boxed set, you can send these carefully reproduced versions of Rand’s darling notecards to your own loved ones this holiday season.
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